The Editor's Foreward

Mexico Tourism Partners With Latin America’s 50 Best Restaurants


Mexico’s Secretary of Tourism, Claudia Ruiz Massieu, and the CEO of 50 Best, Charles Reed, unveiled a number of exciting announcements following their partnership at an evening of extravaganza at London’s Natural History Museum.

The partnership celebrates how traditional Mexican cuisine, which has been declared of Intangible Cultural Heritage of Humanity by UNESCO, is central to the cultural identity of the communities that practise and transmit it from generation to generation.

This joint effort will continue to benefit all restaurants in the region by raising the profile of Latin America’s gastronomy and its culinary diversity, promoting tourism as a driver of transformation for communities.

Guests were invited to sample exquisite cuisine, prepared and cooked live on the night by some of Mexico’s top chefs, as well as enjoying vibrant Mescal cocktails, served within the museum’s iconic setting.

Photo: (From L-R: Claudia Ruiz Massieu, Secretary of Tourism, Mexico and Rodolfo Lopez Negrete, Chief Executive Officer, Mexico Tourism Board)

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Executive Traveller 2003